Paff PR’s team of smart, tenacious, and passionate professionals understand how to leverage any story and create news, not just follow it. While we do push our clients through an in-depth discovery process, where we meet with not only the CEO and CMO but include sales, CTO, and other key business leaders to align business goals, we’re dedicated to delivering from day one. 
Mike Paffmann serves as the firm’s CEO and is responsible for providing strategic and tactical direction. With more than a decade of senior public relations experience that includes both agency and in-house roles, Mike has delivered diverse media relations programs for clients spanning in all areas of technology, including enterprise, cloud and B2B software, ecommerce, ad-tech platforms, digital media startups, and various consumer apps. Known for its unique culture and result driven mentality, Mike founded PAFF PR with a vision to build a positive and entrepreneurial environment dedicated to results. Mike has represented accounts including: IBM, Rebel Ventures, Geniesl, car2go, Opensea, Vkansee, among others. Prior to Paff PR, Mike helped launch Virgo PR where he served as the firm’s CEO, worked at 5WPR and Highwire PR. His career also includes numerous in house roles. He’s active in numerous charities as a philanthropist.